Work With Us
Our division leads communications and marketing strategies that advance Towson University’s brand and reputation as a national leader in higher education.
We partner with the university community to promote TU's accomplishments and excellence through:
- photography
- videography
- graphic design
- website management and strategy
- marketing and brand strategy
- social media management and strategy
- communications and media relations
Photographic Services
A selection of our best photography is available through our Photo and Media Library. Official staff and faculty portraits are taken once a month. All headshots are cropped
and uploaded to Modern Campus CMS for use on the TU website.
Request Photographic Services
Photography services are used primarily for Towson University marketing platforms and publications. Requests for other photographic services are evaluated on a case-by-case basis. Learn more about requesting photographic services.
If you need to reschedule your confirmed date, please email lcastellana AT_TOWSON to schedule a new date.
Video Production Services
The Digital Media Services department specializes in the development of original, TU-branded content for a variety of the university’s campus partners, as well as for the university’s top tier web and social media channels. These projects have not only serve to promote the internal TU community, but also have a wider reach that is beyond the boundaries of campus. Our intentional focus is the development and execution of unique, human stories while reinforcing TU’s brand in a compelling visual way.
Graphic Design Services
The Creative Services team promotes a strong visual brand identity for Towson University. We provide creative direction and graphic design services for university-wide projects that are directed toward external and high-priority audiences. We also provide creative strategy and consultation for projects executed at the unit or department level. To request a design consultation, or to have web photos cropped and uploaded to Modern Campus CMS, visit the and log in using your TU NetID.
Request Digital Signs
The TU Digital Signage Network is a collection of digital monitors — located in buildings throughout campus — used to display messages to the TU campus. Use the to request a digital sign graphic.
After your sign graphic is designed, email your request for posting to DigitalMediaServices AT_TOWSON. Attach your graphic and include the following information:
- start and end dates
- for indoor signs, please limit to 30 words or less
- sign dimensions of 1920x928
Once approved, your sign will be posted within 3-5 business days. Please also note that all digital signage runs on a 2-week on, 2-week off rotation. Please keep this in mind when planning your event and its corresponding advertisement.
Website Management and Strategy
Our digital strategy group advises on website management, information architecture, content strategy and user testing for the Towson University website. Our goal is to create a great user experience for site visitors. See University Web Guidelines and Resources or plan a consultation on your website by emailing digitalstrategy AT_TOWSON.
Marketing and Brand Strategy
Our marketing and brand strategists are a team of professionals who know how to inspire audiences with meaningful messages. Their keen understanding of industry best practices and emerging media platforms guides creation of targeted advertising designed to grow engagement and build awareness.
For help with applying TU’s unique brand messaging to your team’s communications or marketing needs visit the brand site or contact us for a marketing consultation at brandteam AT_TOWSON.
If you are interested in using Salesforce for an email marketing campaign, please submit our form.
Social Media Management and Strategy
The brand strategy group consults on social media policy, strategy and best practices.
To learn how to get started using a TU-sponsored social media account or to rethink
your current use of social media, email the Assistant Director of Social Media Strategy
at lpiccolobottaro AT_TOWSON.
Use the to submit your event or announcement to be considered for promotion via TU Social
Media Channels.
Communications and Media Relations
Our news team identifies and plans stories that powerfully illustrate Towson University’s distinction and vibrancy. This approach to storytelling and content development allows us to coordinate multimedia and more effectively share content across publishing channels.
Our editorial calendar aligns storytelling and communications to TU’s operational goals strategically. Each month includes a strategic plan goal and key focus area.
We’re looking for compelling stories about TU that appeal to current students, faculty and staff, as well as prospective students, parents, alumni, community members and business partners.